DISCOVER
YOUR BRAND.
HENDERSON-WEST
AND COMPANY
YOUR PURPOSE, YOUR STORY — YOUR BRAND.
We promote the nurturing of ideas from communities of color, bringing them to fruition by focusing their passion and unique world perspectives through the art of brand curation in collaboration with creatives from marginalized communities.
Rather than solely focusing on innovative approaches, our solutions combine effective data-driven strategies with compelling and intentional storytelling.
As brand curators, we facilitate inclusive dialogue and accessible comprehension aimed at actualizing culturally relevant and purpose-driven brand development.
HW & YOU
DISCOVER. EXPLORE. MANIFEST.
When clients and their consumers live in different worlds, we help generate culturally relevant contexts and strategies to bridge the gap. Understanding your brand identity foundations is always the first step.
Story-map your brand to develop a unique selling proposition by discovering the ins and outs of your business from your audience's perspective. Discover your company through a new lens, explore its purpose outside monetary gain, and use that knowledge to manifest your organizational goals when launching or relaunching a brand.
Invest the time now to avoid wasting time and money later.
* FULL WORKSHOP INCLUDED AND REQUERIED FOR ALL NEW CLIENT PROJECTS
People will pay top-dollar for a good story — A high-value currency all on their own.
THE SAINT OF VOGUE
BRAND DEVELOPMENT + MANAGEMENT
London Fleur De Lis is a Black-American vogue artist, instructor, and educator. In 2015, he began teaching Vogue workshops for people to learn about Ballroom Culture and its movements. During his teaching collaboration with Emerson College in 2019, he helped to co-create the Haus of Emerson, the first Collegiate-based and funded Ballroom house. In 2020, as Mother of the Iconic House of Escada, he led his house to become one of the top three on season one of HBO MAX’s reality-voguing competition, Legendary.
BAY AREA URBAN LEAGUE
BRAND + WEB DEVELOPMENT, SOCIAL + EMAIL MARKETING, DESIGN SUPPORT
Urban League of Greater San Francisco Bay Area empowers Bay Area African Americans and underserved communities to achieve their highest true social parity, economic self-reliance, power, and civil rights.
They partner with other leaders in the Bay Area in the development and continuation of social, financial, and professional programs that enhance and improve equity.
MASS ALLIANCE
WEB DEVELOPMENT
Mass Alliance is a coalition of political and advocacy organizations that work together to build a progressive Massachusetts. By working together, the members of Mass Alliance create a community of shared values.
They work with local progressive champions to become candidates and support their development and advancement once elected officials.