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BRAND
FOUNDATIONS
101

A comprehensive four-week framework that establishes a solid brand identity by crafting compelling narratives that resonate with authenticity.

Story Mapping Your Brand

Begin a transformative journey to establish the bedrock of your brand identity with a four-week development course. Spanning four 90-minute sessions, we'll dive deep into the core elements that define your brand's essence and set the stage for its success.

Week 1: Discover Your Brand Plot
Discover the fundamental pillars of your brand – its purpose and mission.

Week 2: Mapping Your Brand Journey 
Chart your brand story's evolution, set milestones, and envision its future trajectory that aligns with your values.

Week 3: Exploring Your Brand Setting
Learn practical strategies for integrating your brand story across all channels and touchpoints to create a cohesive brand experience that stands out against the competition.

Week 4: Bringing Your Brand to Life 
Transform your brand essence into a compelling narrative that captivates your audience and has real-world impact.

Enroll now and embark on a journey towards building a brand that stands the test of time. Rather complete this in one sitting? Check out our Story Map Your Brand workshop.

LENGTH

90 mins/week

4 weeks

COST

$1500

50% Deposit required to secure workshop.

NON-PROFIT?

Save up to 20% on workshops and courses!

RESERVE YOUR FIRST CLASS

WANT TO LEARN MORE?

Download our Brand Story Map guide as a starting point for breaking down your brand into manageable chunks for exploration and refinement. Go at your own pace and feel secure about your brand's next steps. 

This provides great pre-work and context for any HW & Company consultation, workshop, or cohort program.

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