Take your business off the paper and transform it into a genuine, timeless brand that connects with its audience through purpose and personality.

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This full-day workshop is meant for teams looking to fully develop, fortify or refresh the foundations of their brand identity. Topics we will cover:

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• Brand Purpose and Values

• Vision and Mission Statements

• Foundational Business Goals

• Target Audience Profiling

• Competitive Marketing Landscape

• Unique Selling Proposition & Brand Positioning

• Brand Personas, Identities and Tagline

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Story-Mapping Your Brand: Brand Development 101 lasts six hours, with two 25-minute breaks. You will receive a digital version of the Welcome To YOUR Brand: Story Map + Workbook.

 

We recommend at least 2-5 participants to maximize the workshop experience. Flexible booking options are available with request. A 50% deposit is required to reserve the session.